360 Integrated Campaign Creation
Entertainment Marketing ROI is maximized with 360 Integrated Marketing Campaign Strategy.
Your brand's association with entertainment/sports personalities/properties is important in building relevance, awareness and consideration. But the real impact comes from building integrated marketing communications campaigns around those properties. From integrated public relations, social/digital, ad campaigns (print, digital/social, in-store POP), experiential marketing events to partner cross-promotion - DRIVEN strategically shapes, negotiates and manages multiplatform campaigns to maximize your return.